0043: Mastering Your Masculine and Feminine Polarity To Tactically Embody Potency In Your Mind, Love, & Business with Speaker, MC, Workshop Leader & Healer Kevin Orosz

Intro  [0:00]  

EA Interviews Episode 43. Inspiration, transformation success stories and the Imperfect Action Round seven days a week. Join Mario for tuning for today’s Expert Authority Effect Interview. 

Mario Fachini  [0:13]  

Welcome back Expert Authority World. I’ve got a question for you. Have you ever dealt with a woman who’s coming off too masculine? Have you ever dealt with a man who was too a feminine? Is this in your personal life? Is it in your corporate career? Is it at the store? Is it in everyday relationships? Or is it in very important ones for business? Whatever the case may be, I’m excited to bring Kevin to you. Kevin Orosz is an expert in masculine and feminine energy, specifically polarity. And he’s going to be sharing with you today how it plays a role in your personal life and in your professional life. And I’m going to bring him up right after we thank the sponsor.

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Mario Fachini  [1:12]  

Heaven, it is so great to have you here. I am excited, you’re such a blessing. I’ve been enjoying your videos over the years and just what you’re sharing, because I think too many people nowadays are too focused on only money. And they don’t care about relationships, or they only focus on relationships, and they don’t care about business. Let’s say because I’m not saying money’s at the end all be all, but what I was unique about you is you’ve been able to bridge that gap which I can resonate with, because I like to do the same things with my clients. So, welcome.

Kevin Orosz  [1:42]  

Yeah, thank you, Mario, it’s great to be here. This is the culmination of a full circle, because I met you and came across you. You know, over three years ago, when I first started really putting the pedal down on Facebook Live.

Mario Fachini  [1:57]  

How have you been enjoying Facebook Live so far?

Kevin Orosz  [2:01]  

I mean, it’s incredible. Besides Twitch, I think it’s the best and most used streaming platform out there. So it’s treated me very well. And I think there’s a reason Google and YouTube have included a live stream feature.

Mario Fachini  [2:15]  

So what inspired you to get into it? Why did you even want to jump on live streaming? And, you know, what was the inspiration for starting your company?

Kevin Orosz  [2:24]  

Well, I started out wanting to be an author and a blogger. And that was my first like, entrepreneurial attempt, right. And I quickly realized that I was a much better speaker and facilitator started doing workshops and events. And you know, long story short, being in the nutrition world and the mind body, health and wellness world, I just saw the power of video, and that video is the future. And specifically live video because highly produced videos like commercial advertisements, you know, people have built up a resistance to that, especially the younger generations. And so for me, you know, it was not easy at first, I was definitely fumbling over my words, I was terrified, being on camera. And then just you know, putting in the repetition now it feels like a friend like I love the camera. Because what it allows me to do the impact it allows me to create.

Mario Fachini  [3:15]  

So what’s the impact, your goal to create? I know you’ve shared it with me, but for our listeners, Expert Authority World, what’s your goal with all of this, why you’re doing it?

Kevin Orosz  [3:26]  

My goal is to reach 2 million people this year, through all my platforms combined to help them understand the dynamics between men and women. And more importantly, that I am X between the masculine and feminine energies, their male and female energies within themselves and how that shows up in business and relating, and in their health. And yeah, I love the smartphone. It’s the most powerful tool ever put in the hands of man. And if you use it with intentionality, and create great art with it, and great impactful content, it doesn’t have to be this addicting, scrolling news feed. And that’s my commitment to technology. And actually, I love what it allows me to do.

Mario Fachini  [4:12]  

How is it allowed you to reach out to people? How are you helping them using it?

Kevin Orosz  [4:18]  

Well, what I can do, I’m a speaker and a voice, that’s definitely my superpower. So if I get inspired, and like I’m an avid reader and consumer of psychological, spiritual, dating, you know, entrepreneur information. So if I can put out a video that calls people into more integrity, more fulfillment, more expansion, more income, more impact, then I can create a bridge, and those people can reach out to me, and this is how I acquire my private coaching clients, this how I meet business partners, how I met you. I mean it’s an amazing networking tool, and also an amazing canvas, I really see my social media channels and my online presence as a canvas, where I can create whatever I want, but specifically where I can reach out and be of service to people, which is what I’m most oriented towards.

Mario Fachini [5:14]  

So tell me more about the services you do provide. You were talking about coaching and your training, I know you emcee international events, and you lead workshops and retreats, which is really impressive. What is the biggest transformation that you’re giving people if they say, you know what, I want to learn more about you? What can you do for them?

Kevin Orosz  [5:35]  

Yeah, on a low level, there’s a lot of value. And you know, just go into my YouTube channel, listening to my podcast, or my Facebook Live streams, because I’m laying it all out there, like I’m not holding back, I’m giving you all the information as I understand it. So I think a lot of people just get value from just that. Now, if you are pot committed to transformation in your health, wealth or relationships, you know, the most powerful transformation I can offer is private one on one coaching. And even beyond that it’s doing emergence and VIP weekends or weeks, where we can tactically and strategically, radically implement all these ideas and concepts to the best of my ability. And I can at least bring you to where I’ve gotten with entrepreneurship, how to create income that is taking your heart into account and isn’t bypassing what you actually love, and creating the best kind of relationship you could imagine and the best body and mind. In the mid tier, you know, I’m cooking up multiple courses and online programs that are more of an investment, but not quite the coaching level, as well as retreats. So more of a retreat with more people, less one on one attention, but really powerful group spaces for clearing and owning limitations you’ve placed on yourself, and then stepping into your greatness.

Mario Fachini  [6:57]  

What is a self limiting belief you see that’s recurring, whether it’s male or female?

Kevin Orosz  [7:04]  

Yeah, I mean, I can see it so clearly, because I have had them in the past, but money is a number one. It goes money then time, most people believe they can’t afford to invest in themselves, especially in personal development, or like taking that trip, taking that vacation, quitting the job, you know, becoming an artist, whatever it may be. And meanwhile, you know, they’ll go into debt to get the new iPhone and to lease that new car, and to pay all these bills that are actually contributing to the very limit they’re creating. So there’s a big paradox there. And actually I get great joy in helping people and coaching people through that, that overcoming of that limiting belief.

Mario Fachini  [7:44]  

You’re probably the perfect person in the world that go deeper with this, because I’ve encountered it with my coaching clients. And mine is definitely more geared towards the book publishing, the live streaming podcast, and how to take your expertise and build assets with it, but it does come up. Well, no matter what it is, and you’ve nailed it, where someone’s like, well, I don’t know about this. Let’s say it’s publishing a book. I know a lot of people, I got more people getting started this week alone and in force four, eight, and 12 weeks, we’re going to have more published authors in the program, and it’s great. But some people go, “Well, I’m going to be doing that next year. It’s on my bucket list.” Oh, when I have more time, there’s someone recently I go, you know, the time you’re never going to have and I said what’s the real reason you’re holding back? What have you found to be true as to why someone would go spend $1,000 on a phone that’s outdated a year later?

Kevin Orosz  [8:41]  

Right. Right.

Mario Fachini  [8:42]  

 But they won’t spend or invest I should say 100, 200,500, 5000 in themselves? Is it more the attachment to them personally in a subconscious emotional thing? Or do you really think there’s some boogie man in business that’s it might not work, I personally think that’s a cop out. I personally think it’s more of the emotional side and subconscious of something that they haven’t resolved in the past. And it’s manifesting itself in such a way where they’re just making BS excuses. What’s your take on it?

Kevin Orosz  [9:15]  

Yeah, I love that breakdown, Mario. I think I think it’s actually a bit of both, especially companies like Apple who are just dominating so clearly the market. They understand, you know, and whether this is planned obsolescence or real advancements in technology, they understand that you will buy the new phone with new features and new bells and whistles, because it satisfies this, like primal urge for instant gratification and tool use, for example, for a phone. So I think there’s definitely an emotional aspect of like, you know, as humans, it can be hard to delay gratification. So if you tell me that you’re going to help me publish a book, and I have to spend five times of my new iPhone costs, but I won’t reap the benefits until a year from now. Meanwhile, you put that phone in front of me. Yeah, it’s hard. Because the genius marketers at Apple and Google and these companies, they understand how to hijack that limbic system and get in there and influence your decisions. And this is why you know, discipline, and all kinds of other practices will help you make the real decisions that invest in your future.

Mario Fachini  [10:23]  

So do you do any work with the reticular activating system? I know you do. So what tools have you found to hijack that so you can get it to work for you instead of against you?

Kevin Orosz  [10:36]  

Yes, I mean, I love the RAS. And I got into that research through studying flow psychology, and how to get into a state of peak performance and lose sense of self and actually enter like hyper efficient work states or creative states. And this is what I’ve always been doing in my whole life. But as an undergrad I actually started to study the literature and the data. And for me, the practices that may seem woo woo, they definitely did for me at first. But every morning, I do breath work, I charge my body up, I get high on oxygen, literally. And then I write and I write in a very emotionally charged way exactly what I want, I write out what kind of body and mind I want, I write out what kind of lover I want, I write out what kind of money specifically I want to make, and from what, and then I’ll use affirmations as well. So I’ll positively fill my nervous system up with highly charged creative information. So that way, when I’m going through my day, and I start to get into the overwhelm of data, right, like the unboxing, and all the things coming at me, my body, and my brain importantly knows exactly what to look for. Because I told it exactly what I wanted the first thing in the morning when I was most receptive.

Mario Fachini  [11:49]  

And then the rest of that crap, you can just filter out and ignore, right?

Kevin Orosz  [11:52]  

Exactly. And that’s most, that’s most like, on some level, it’s 80, 20 rule. 80% is not going to be a big return 20% will, but even more specific, it’s more like 95, 5. 95% of information, you can immediately dismiss because it’s not going to help you achieve your goals.

Mario Fachini  [12:11]  

I love that. And again, I love the perspective you bring on it because you can have the same conversation and go all the 80 20 rule. And I like telling people that you know, do 80 20 twice, and it brings down like you said 95 5, and it takes you down to, you know, 4 in 96, 80 20 of the 80 20. And what’s interesting about that is like when I was starting the show and everything, it was like I had a focus because I set a big, big ambitious goal. And it’s shocking how much crap that you can get rid of that really doesn’t make a difference. And so many people teach on the 80 20 are you being efficient, blah, blah, blah. But to bring it to, you know, one of the questions I had for you is what’s your daily success routine, and you just shared it, because so many people I found there’s people that start off early in the morning, they just run into work, they’re all over the place, and it kind of continues throughout the day. And you and I, we both have our time in the morning. And before we even go into the office. And it’s very, very, very intentional. I was just sharing with another guest. I have the affirmations in the shower with the water to charge the cells and also have Aqua Notes where I can read that off in that situation. I don’t know anyone who’s not creative. It’s that it gets stifled or they were creative as a kid but it gets stifled as an adult. How have you managed to be able to bring that into your adult life?

Kevin Orosz  [13:39]  

Yeah, and it’s funny you ask because I was writing a blog post about this the other day. As a child I was wildly creative, artistic and writer and actually, like a lot of my teachers were wanting to cultivate that. Meanwhile, as I grew a little older, I wanted to be going to law school, I wanted to be a lawyer.

Mario Fachini  [13:58]  

You too?

Kevin Orosz  [13:59]  

Oh, yeah. I got hyper intellectual in college, and disconnected myself from creativity because I was like, this isn’t going to get me money or status. So what’s the point, and much later after a lot of pain and hardship and injuries and breakups, and just life beating me down a little bit, I started to reawaken it and reawaken it through play. I would say play is not something that just children do. We know this from the animal kingdom. And we also know this from FMRI studies, play when you’re an adult, and you’re in play. So when you’re dancing, or singing, or you’re letting yourself flow in the direction you want with language and your body and your thoughts and your ideation, you’re actually in a state of hyper learning. So it’s much easier to absorb new information. It’s also much easier to produce novel information. So any great scientists or artists will tell you that they’re breakthroughs and they’re great advancements were preceded by play, maybe they just went on a long walk, they played with their dog, or they went on a hike or they went dancing. That’s what helps you prime your subconscious to release that creative information. If you get stuck in the more conscious day to day mind, it will prevent that because it’s not safe in the spontaneity that play brings.

Mario Fachini  [15:22]  

That is a huge thing, because I don’t know anyone who wouldn’t like to have more fun. And when you said that all the breakthroughs came, I was thinking back going, yeah, every time I’ve been writing a book or launching the podcast, or working on video training, I always always always have the music on, and very frequently even just take dance breaks. One reason I wanted to start my company was to never be on someone else’s calendar. You know, what happens if you start dancing in the middle of the office? Not good things. I mean, for you it is, but generally that shunned upon. So I tried to think of who it was with the quote that said, “If you still have your creativity and you still feel like a child and you’ve grown up, you’ve won.”

Kevin Orosz  [16:12]  

Right.

Mario Fachini  [16:13]  

And it sounds to me like that’s, that’s what you’re saying is make sure, how often do you incorporate it? Do you schedule the time? Do you let it flow? Do you allow time knowing you’re going to enter a flow state, so that way, I mean, I’ll give you an example. One of mine, I was speaking in California, and I was just you know, I’d like to think I’m ambitious scheduled stuff for when I get back. I was so in the zone. I forgot I had some calls and stuff over the next days, and I get a call out of nowhere. And I’m like, whoo. I’m like, oh, that’s today. So what do you do to get that benefit of the flow state but not completely lose focus on life for like a week and a half, two weeks hypothetically?

Kevin Orosz  [17:02]  

Right. Right now I know there’s there’s a deep balance here. And I know because I’ve gone completely the other way, I’ve gone completely into flow and you know, just backpacked Southeast Asia with no income. And so I’ve lived that life. And it’s very exciting. But it also is very uncertain and too much chaos will just create stress in your life and chronically wear you down. For me, it’s all about the morning. Like for example today, I did a live stream before this podcast that I knew I needed to do today, but I couldn’t produce it until I was in a flow state. So for me it is dancing, its breath work. I went on a hike, I went rock climbing. And then I also did freestyle. So I freestyle poetry and rap. And that really supercharges my language and my creativity. So I can be in that state of non attachment to outcomes. But I also have things on my calendar. So I just know like, I don’t know what it’s going to be specifically or when it’s going to happen. But this is a lot in the work of Steven Kotler and Jamie Wheal, they wrote Stealing Fire, The Rise Of Superman. They’re like the experts on flow right now. And they have this idea of flow triggers. So I make sure to build a lot of flow triggers into my day. And I know what my flow triggers are intimately, and I’m learning more all the time. And so if I’m not encountering flow triggers, I’m lowering the probability I’ll be in a flow state, thereby lowering the probability that I’m going to be the most efficient and effective and my business.

Mario Fachini  [18:40]  

So how often do you intentionally put them in there? Is it every couple of hours every, you know, 9am, 12am, three, is it twice a day, 10 times a day?

Kevin Orosz  [18:52]  

I mean, I have three major ones I have to hit. And most of them are in the early part of the day, because once I hit a big one, it’s like surfing, like before this I hit a big wave, like this video I just made it was wild, what was coming out of my mouth. And so that one, I’ll be good for the next four or five hours because I hit such a big wave. Now if I’m more into my head, or I’m spending a lot of computer time or organizational stuff, which more and more of outsourcing and delegating that, I’ll do the Pomodoro technique, and I’ll take five or 10 minutes flow breaks. So that’s a sprint, or that’s a dance party, or that’s some some Wim Hof breathing, I’ll pop out of the work mode, or whatever you want to call it, or coaching mode. If I’m seeing a lot of clients, I build in flow triggers in between that.

Mario Fachini  [19:44]  

That’s perfect. That is perfect. I do something similar and make sure that if I’m doing something overly fun, maybe there’s not something scheduled within five minutes afterwards, if we’re doing just tactical level, you know, logistical crap, let’s get all that out of the way, then have a nice two hour break.

Kevin Orosz  [20:04]  

Right.

Mario Fachini  [20:05]  

So you’re talking about your coaching here, what would you say is the biggest transformation you’ve seen an individual that’s come through a retreat or worked with you one on one? Where were they before and where were they after?

Kevin Orosz  [20:18]  

There’s so many but one of the most radical ones was a gentleman, Bay Area San Francisco doing real estate finance, in a codependent loveless relationship with the girlfriend of many years. He comes to a retreat where I was facilitating with my two business partners and Mystic Misfit, which is another brand I work with. And he, in that moment, had massive awakening, decided to come to a whole immersion with us and with me at our house in San Diego. In the course of that immersion, he had just broken up with his girlfriend right before he moved out, he quit the job he was doing. And he free fall into this experience and just brought his full self, showed up like a warrior. And just had breakthrough after breakthrough, just blessing after blessing, not even from us. But we were a part of a community and, you know, we’re taking into events with us and all these things to fast forward after that immersion. And after that coaching experience, he moved his entire business and real estate. So being a digital nomad so you can work from anywhere. He moved to San Diego, got grounded in the community, and then ended up being in like 17 different states and five different countries last year. So he’s working from Bali, he’s working from Costa Rica, Chile, New York, California, Montana, like the guy just became what he was experiencing, and what we showed him tactically, and just implemented it like a damn champion, like 10X all this stuff we had imagine for him. And he’s still to this day, one of my good friends, and I still stay in contact, because he’s just, you know, he’s the one that I would say, how does the biggest Quantum Leap I’ve ever seen.

Mario Fachini  [22:08]  

That’s huge. And what age range is he? 

Kevin Orosz  [22:13]  

You know, he’s near my age, like mid to late 20s.

Mario Fachini  [22:18]  

So he has his entire life ahead of them instead of 40 50 years of drudgery.

Kevin Orosz  [22:24]  

Exactly, exactly. He didn’t have to live out that timeline of not being embodied and unpassionate, and still making six figures, like he’s running a successful business. However, the other things weren’t in place.

Mario Fachini  [22:39]  

That’s huge. Because, you know, I heard that long ago, you can’t be a winner and one thing and a loser and another.

Kevin Orosz  [22:45]  

Right.

Mario Fachini  [22:46]  

You know, you can have the money, but if you don’t have the love. You can have the love, but if you don’t have the money. You know, there’s so many different combinations, if you’re miserable, what you’re doing, is there any amount that’s even worth it?

Kevin Orosz  [22:46]  

Right.

Mario Fachini  [22:59]  

I mean, that’s your life, you only got one of them, you know, one of my favorite things I share with people is don’t live the same life 75 times, don’t live the same year 75 times and expect to call it a life.

Kevin Orosz  [23:13]  

Right. That’s a great one right there.

Mario Fachini  [23:18]  

So let’s get into the emceeing and the events. How has speaking, and just having an audience helped your business?

Kevin Orosz  [23:26]  

I mean, invaluably, and this was the number one fear, it’s public speaking, not death, which is so, so telling, for how human beings, and how I used to take my cues from the environment and people validating me and seeing me as XYZ competent, attractive, successful. And I had a lot of great mentors, and I had a lot of great experience. I was blessed to work for a very high profile nutrition company, and be at their events and do sales, like frontline sales. So that taught me just about everything I needed to know about public speaking and being around powerful people. But then going on stage, and then speaking at retreats, and doing music, like I’ve led a lot of musical circles as well, and workshops. You know every time it’s like purification, like it purifies my fears, and makes me more competent. And then what I always find is no matter how anxious I was, before doing it afterwards, I feel profoundly more connected. People come up to me and tell me how much that workshop or retreat, and experience change their life, then I see it happen later. And just brings me great fulfillment. And it’s the most powerful way of acquiring new clients for my own private coaching. Like all the ad money spend, and all the online outreach, I found amazing people through that. And the best clients that have been the most successful and the most fun to work with, the dream clients I met at events.

Mario Fachini  [25:01]  

So the relationship you’d say is key. Why do you think that is connecting one on one versus keeping it all digital?

Kevin Orosz  [25:11]  

You know, the proof is in the pudding. So someone wants to spend a lot of money and invest their time, attention, energy in you, they want to see the products, right? If you’re the product or the service, you know, they want to be around it and experience it firsthand. You know, like, there’s a saying in India, “You don’t buy the cow until you taste the milk.” And you know, it’s like, the online world is amazing for getting reach. And it can still be amazing to create the bridge to those in person connections. However, in person experiences are the most transformational. Not all, not always the easiest, because to be seen around how many people and to be in that can be very scary, especially for someone who’s never done that. lLke my first retreat experiences, I was an attendee and I was too terrified. And now like, I almost feel like I can’t attend to experience on some facilitating unless it’s I’m there to learn and be mentored. So,

Mario Fachini  [26:10]  

So as far as your clients go, who would you say is your ideal client?

Kevin Orosz  [26:18]  

It’s a great question. And this is something I’m in the process of, you know, I’m definitely a student, I’ve only been coaching clients actively for only three years. So I recognize how early in the game I am. And I have two ideal clients. One’s a woman, one’s a man. The females become really clear, because I already have these clients. These are powerful women, either in corporate or entrepreneurs, who have figured out the money game, they figured out status and influence, but they have not figured out how to control their routines, their mind and body. So their rituals, their health and wellness can definitely be upgraded, all that stuff we’ve been talking about, about flow triggers, and their desiring a real King. A real relationship with a powerful man. And for whatever reason, it’s not in their ecosystem. And usually it’s a lot of inner game. And it’s their own beliefs and routines that are preventing them from meeting them. So I help those women very powerfully step into their queenship. On the other side, for men, I can really help men that are like my past self if I had gone full corporate or full entrepreneur, but a very mental side, right. So this is a man who, you know, has financial success, has his network and his power. However, he’s stuck in his mind, he might think spirituality is bullshit, or there’s no evidence or it’s too woo, he’s not sure how to meditate, or if he should go to yoga, he might also be addicted to gaming, which I was. So this is a big male client, I’ve been able to help is gamers of all kinds, so that’s gambling, video games, pickup artists, someone who’s been gaming women and females, or someone who’s in a masculine power mode. But he’s stuck in his head, he doesn’t know how to relax is not integrate and become creative. So he actually wants to relax into his creativity. And what’s funny is the thing he’s most afraid of, like talking to a guy like me or being around a guy like me and receiving training, is what’s going to make him 10X more effective and get past his plateau and income and his plateau with women. Because he’s probably reached this plateau and his performance. And it’s because he’s only playing with half a deck, that that’s happening.

Mario Fachini  [28:34]  

Would you say he feels alone also and at the top of his game?

Kevin Orosz  [28:38]  

Potentially, potentially, or he’s surrounded by men that don’t get it and don’t feel the itch that he does. So a big part of that is having masculine community, just part of the men’s work idea.

Mario Fachini  [28:49]  

Fascinating. Absolutely fascinating, because so many people, you know, I would say don’t discredit yourself for only doing it for three years, that’s three years longer than most people, and you have the results to prove it. And also, you kind of nailed that. You really know who you’re looking for. And, you know, I tell people all the time, that’s why it’s so important to know your ideal prospect and avatar, but I mean, especially to have two of them good for you. Good for you. So what we’re going to do now is go to the Imperfect Action Round, and we’re gonna have 60 second questions when we come back.

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Mario Fachini  [30:41]  

And we are back with the Imperfect Action Round. And we’re having a good time over here over on Expert Authority World. Kevin, are you ready to take Imperfect Action?

Kevin Orosz  [30:55]  

I’m ready.

Mario Fachini  [30:56]  

So the first one, what is the biggest problem you see your audience make and how can they fix it today?

Kevin Orosz  [31:04]  

The number one problem is underestimating what they’re capable of right now. I see most people in my audience on sales calls and private messages, emails, just break themselves down before they even have a chance. They want to quit their job, they want a new relationship, they want to start a business, but they put it like a year ahead of them as if they can’t do it right now. Which is untrue.

Mario Fachini  [31:27]  

Number two, what is in your experience the fastest path to the cash?

Kevin Orosz  [31:33]  

Fastest path to the cash in my experience and opinion is owning your core wound. So there’s a great wealth in your wounds. So if you can be vulnerable and integrate and own the parts of you that have least gotten love, and you can become an expert on that, people will follow you anywhere. And will pay you any amount of money to solve that problem or close that gap.

Mario Fachini  [31:57]  

That’s great advice. And I agree. The question is, do you think whoever’s listening to this right now is going to be vulnerable enough to do it? How would you say, I know it’s true 100% unequivocally. How can we help them move past it right now in this moment? Hopefully that agitated them and they’re feeling uncomfortable right now. But let’s not keep them there.

Kevin Orosz  [32:25]  

Yeah, the hardest parts identifying it, it may be in your blind spot. So this is where you know, the five people you spend the most time with, and you trust the most can help you see it. So the hardest part is identifying it and just admitting that you have it, I think some people are living in fear of their shadow or are in denial. We all have it. It’s part of the human experience. It’s amazing. It’s actually where your superpowers are. So if you cut yourself off from it, you’re cutting yourself off from the best parts of life too.

Mario Fachini  [32:54]  

That definitely ruffled some feathers, and I love it. So, do something about it. Don’t be afraid anymore. Last question for the Imperfect Action Round, customer lifetime value or client lifetime value. So, you’ve taken the time to start the company time, energy and money to grow it, help people, give them the transformation, have your own breakthrough. How do you maximize that? How do you not live on that roller coaster of the same year, every year, and you create a life with it? How do you maximize the customer lifetime value?

Kevin Orosz  [33:30]  

It really involves being super clear about the intersection of what you’re best at, and what you can be paid for, and also what you love, and what you enjoy doing and how you would choose to spend your time if money weren’t an object. And so I really subscribe to the goal of uniting them and one in the same and I’ve done a great job as far as I can tell that I sold a lot of room to go. So to not live the same year, it’s like you got to prioritize the reason you got into business in the first place, to enjoy life and live it fully. So if you get lost in the details, you get blocked from that. If you enjoy life too much and don’t build structure, you can go into chaos. So there it’s writing that fine line in between them.

Mario Fachini  [34:15]  

Excellent. I love that. And you know what? It’s my show, I’m going to ask, tell me more about this going in the chaos thing. Because I have no problem with the fun. But how do you prevent the chaos but not be so structured you don’t have any of the fun?

Kevin Orosz  [34:32]  

Yeah, this is I this idea from Taoism and a lot of the ancient philosophies that like the line between order and chaos, which is the center of the YinYang, right? There’s like the two paisleys and the line between them. That’s the zone of proximal development and the place where the flow state lives. So you want one foot in chaos, because uncertainty is exciting, especially in romance, and business and creativity, but you want one foot in order, because you want to be structured and able to cope with the chaos should it become overwhelming. Because too much chaos will just kill you. But too much order will suffocate you. So the goal is to have structures where you can experience chaos. And that’s how we can keep the fun and the passion alive. And this is a bit radical views. So take it with a grain of salt, this is just for me. Sometimes I want to fling myself into chaos, just to test the boundary. And I always know I can come back to order. But you know, this would be like buying a one way ticket somewhere. This would be like, you know, going on an ordeal or rite of passage or doing a silent retreat or going into the mountains to train a new discipline, something like that. That’s something that I feel like I need to do at least once a year to feel like I’m pushing my edges.

Mario Fachini  [35:53]  

I can relate to that. I don’t find that radical, someone else might be thinking that’s crazy. But I can tell you from launching the show, every single book I’ve done a new speaking engagement to a new audience. Almost every time I feel that it’s a little chaotic. But I know on the other side it’s going to be miraculous and know most people aren’t even willing to do it, let alone who cares if it’s successful or not, forget the fear of success and the fear of failure. Most people aren’t even willing to try.

Kevin Orosz  [36:27]  

Right.

Expert Authority Checklist  [36:29]  

But you can always go back to it. But that excitement just, I mean, you pretty much nailed being an entrepreneur. I think we’re all a little bit like things are going a little bit too well. We’re not going to jack it up too much. Where can we add some innovation? It’s like, oh, that’s what we’re doing. It’s innovation. Let’s get the whole board on.

Kevin Orosz  [36:50]  

Bingo.

Mario Fachini  [36:50]  

And everyone on board with it. So I appreciate that. Let’s talk about books. What’s one you would recommend that made the biggest difference in your business?

Kevin Orosz  [37:03]  

Yeah, the one thing, The One Thing Methodology and The Focusing Question, the author’s names eluding me, I’m sure you’ve read it, Mario. But the whole One Thing Methodology, basically, the focusing question being what is the one thing you can do right now such that by doing it, everything else becomes easier and necessary. When I started applying that to my life, relationships, business, my day, like I just created a lot of freedom for myself, because as a creative person, I can get lost in the ideas. And like the innovation, as you were saying, and structure gives me a lot of momentum, just the right amount of structure, too much structure and I won’t thrive. So that book helps me get clear on that.

Mario Fachini  [37:44]  

Very good. I appreciate the recommendation. And I like what you said about that too much structure is suffocating, but not enough is chaotic. That hit home for me because it’s like, what’s on the agenda today? We’ll see. No, generally it’s pretty structured, and you know, there’s fun in there. But it’s to the point where it’s designed through the week for efficiency and productivity. Absolutely. But then it’s like maybe there’s a dance party in there. So, we’ll see what happens but I sincerely appreciate you for sharing. And it’s been an honor, I’m really happy for you. Congratulations on all your continued success. And I look forward to reading your book, not just the videos. I know you’re going to keep making a bigger impact and reach those 2 million people.

Kevin Orosz  [38:30]  

Yeah, thank you, Mario. I look forward to having you on my podcast as well. This has been great. I’ve learned a lot about hosting and holding space like this.

Mario Fachini  [38:40]  

Well, that’s all for today folks. Have a great day and God bless Expert Authority World.

Expert Authority Checklist  [38:48]  

You’re already successful. You’ve worked hard to get where you are. We both know it wasn’t overnight and hasn’t always been easy. No doubt you’re the expert on your subject matter. But do your prospects in your marketplace think of yourself first as there go to trusted advisor all the time? ExpertAuthorityChecklist.com is 100% free and reveals the 21 steps to determine if your prospects view you as the expert in authority of your marketplace or if it’s just all in your mind. Important required steps like do you have a process in place for prospects to self identify if they qualify for your time and expertise or not. Does your current offer have the seven components of an irresistible offer required to make it a no brainer for your prospects? Do you have a real life paperback book showcasing you as the subject matter expert you can actually hand someone? Get your free checklist now at ExpertAuthorityChecklist.com. Once again, Expert Authority Checklist to make sure you have the 21 steps covered. It better not be more but don’t leave those one or two things you may have missing go any longer. Visit ExpertAuthorityChecklist.com and make sure you’re being seen as the expert and authority today. Once again, that’s ExpertAuthorityChecklist.com. Get your copy now. 

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